On 1 January, the next push for Fire It Up launched with advertising appearing across TV, out of home poster sites, cinema, video on demand, social and digital channels. Be-more will be supporting and building on this national promotional campaign on our own social media platforms. We’re asking Liverpool City Region Apprenticeship providers and employers to participate by using the #FireItUp hashtag on social media and tagging us in twitter @be_lcr or Facebook @lcr.bemore. Also, don’t forget to send us through any case studies you have of successful apprentices by emailing info@be-more.info